PROJECT BRAND NEW is an exhibition and a book that will pay homage to original family businesses and logos and the larger than life stories handed down with them. It will feature the known and the obscure and pay homage to original design pre 1970. In a day when the world is saturated with branding and faux brands, we take great pride in celebrating what came before us, built on the sweat and tears of some of the greatest family entrepreneurs of our time... our aunts and uncles, grandfathers and grandmothers, and great- grandfathers and neighbors. If you know of any amazing family businesses or stories that should be part of the project
I'd love to hear from you at
jules@projectbrandnew.com.
